Be the hero of your own business.
Business design and copywriting to develop your ideas into the story of your success.
Wouldn’t you love greater control over your own success?
How much longer will you wait before turning your dreams into your dream career?
Let’s make it happen from today. Let’s aim for what you love, develop your ideas, and write compelling stories for the clients who will love you!
Here is what we’ll do together:
Know your values and make a mission to make sure you’ll love what you’ll be doing.
Develop your service so that your client will love what you do as well.
Write a powerful story on all your marketing assets, with a valuable offer for your perfect clients.
Let your business fly
Design your business
What do you REALLY want?
I’ll dive in deep with you, find out what makes you tick and your ideas work.
It could be that you need purpose and direction. I’ll help you with that.
Or you are struggling to express those great ideas of yours. I’ll help you there too.
Find clarity of purpose through business design coaching.
Refine your offer
Make a winning product.
Test your product on real clients. Find out why they like you, and do more of that.
I take you through the Game Thinking method of product and business design to find out what really excites your ideal superfan.
Be guided through Game Thinking and learn how to develop a winning business.
Find your clients
Tell a great story of your brand, and attract customers.
Well-written web copy, advertisements, videos, social media posts and content blogs all tell a compelling story, and motivate your audience to action.
Compelling copywriting to draw your customer into your heroic story.
More than just great copywriting.
Hello! Stuart here - copywriter, playwright, actor, teacher and coach.
For more than a decade as a copywriter, I have written web and marketing copy to boost businesses through exceptionally good story writing.
But I saw a greater need. Something greater that I could help people with that just excellent words.
I met so many entrepreneurs who had great ideas, but hadn’t put them into action. So many people not living up to their full potential. Including me - so I HAD to launch into coaching.
What I really loved wasn’t just great words, but helping people with ideas, and to help them get them out. To find their purpose, their drive, and give them direction as to how they could do what they loved!
I made this my mission: To help others to find and achieve their mission. Then help them with the content they would need.
I learned very effective coaching techniques, practiced getting to the heart of people’s purpose, to help them be clear and motivated, and design a career that lets you do exactly what you were made to do!
I found my purpose, which is to find YOUR purpose, to make it happen and to write great stories about your success.
What Our Customers Say…
Or make a polite enquiry below:
Some of our happy clients
FAQs
How do I fix my business?
1
Let’s work out what the problem is first.
It could be your mindset: your actions not aligned to your values; or your product not aligned to your customer’s needs, or your message not telling the right story.
I will guide you through what is working and what is not, then coach you through the solution so we fix it together.
Not only will your business pick up the right clients, but you will find your own work more fulfilling too!
How do I write a business story?
2
Your customers love a story with them as the hero, solving their problems with your help. Stories create emotion, and emotion prompts action, which is to give you a call.
You and I will talk through how you make your customer the hero, and build a story around that so they want to pick up the phone and take up your offer.
What is good marketing in Australia?
3
Australian’s don’t buy quickly - we need good trust first.
To establish trust, you need a compelling story that tells who you are and why you love what you do.
And FINALLY: What can you do for me?
Not only will this get you more sales, but the relationships you build will be more fulfilling for you, giving you even more purpose!
Why is human copywriting better than AI?
4
AI will give you dry information that prompts no action that you weren’t going to take anyway.
AI can be a fine tool for quickening research, prompt when told to, to code or fill in a form, but can’t write to motivate humans.
Only humans can do this, and a good copywriter will create heart-felt stories that prompt enthusiastic actions.
So if you want humans to act, get a human to write.

