Become your own success story.
Practical coaching and story-based copywriting for your career purpose and prosperity.
What next for your career? Do you have clarity on what to do with it?
Whether shifting roles or starting a new venture, a wise and caring guide will lead you out of uncertainty and into a life of purpose, prosperity and freedom.
I’ll give clarity and meaning in every step of your career. Which do you need?:
Guide your career through baffling times so you make great decisions with clear direction.
Teach you business design, so you can take your idea and develop it into a winning business.
Write your copy with you, so you not only get professional storied copy that attracts keen customers, but also master storybrand copywriting!
Choose your adventure:
Direction Without Doubt
Life and career support
Ongoing live and personal 1:1 coaching.
For clarity and support in your life and your work. Let go of uncertainty to be the wise, calm and decisive person in your life.
Reduce confusion and enhance your career with great conversation and powerful neurological techniques.
2. Game On!
Game Thinking business design
Learn the Game Thinking method of business design!
In eight weeks, go from having an idea but not knowing what to do with it, to developing a fully tested business ready to launch.
Includes the basics of Storycraft copywriting so that your story will bring eager customers.
3. Storycraft copywriting.
Learn as I write your copy
Great stories win business.
Your story is just waiting to be told.
In four sessions, I will work with you, find your WHY, find your customer’s hero story and write the experience you offer as your customer’s hero journey.
You get mastery AND great web copy!
More than just great copywriting.
Hello! I am Stuart; copywriter and business design coach.
Every day I see people with great ideas, but no idea what to to with them, so they take no action. All that potential! All those ideas and hopes and dreams! Wasted!
When all they needed was a great story for themselves. Clarity on their values, a well-lit path to success, guidance on how to hear what clients are saying, and how to tell your story so they will come join you!
So I combined copywriting with coaching, and give people more than just great words, but their whole story of success, from your first hopes to your stunning victory of a truly great career.
My mission is to help others to achieve their purpose by guiding them and writing the story - the actual copy and content for your website, advertising, scripts and other marketing assets.
My purpose is to find YOUR purpose. Your story. …and to write that well for you.
Let’s make that happen.
What Our Customers Say…
For a FREE booklet on the Game On! method of product development,
Send me a message here!
Some of our happy clients
FAQs
How do I fix my business?
1
Let’s work out what the problem is first.
It could be your mindset: your actions not aligned to your values; or your product not aligned to your customer’s needs, or your message not telling the right story.
I will guide you through what is working and what is not, then coach you through the solution so we fix it together.
Not only will your business pick up the right clients, but you will find your own work more fulfilling too!
How do I write a business story?
2
Your customers love a story with them as the hero, solving their problems with your help. Stories create emotion, and emotion prompts action, which is to give you a call.
You and I will talk through how you make your customer the hero, and build a story around that so they want to pick up the phone and take up your offer.
What is good marketing in Australia?
3
Australian’s don’t buy quickly - we need good trust first.
To establish trust, you need a compelling story that tells who you are and why you love what you do.
And FINALLY: What can you do for me?
Not only will this get you more sales, but the relationships you build will be more fulfilling for you, giving you even more purpose!
Why is human copywriting better than AI?
4
AI will give you dry information that prompts no action that you weren’t going to take anyway.
AI can be a fine tool for quickening research, prompt when told to, to code or fill in a form, but can’t write to motivate humans.
Only humans can do this, and a good copywriter will create heart-felt stories that prompt enthusiastic actions.
So if you want humans to act, get a human to write.

