Pitch Black Studio

Business design and copywriting.

Build your business well

 

How can a great story bring great success to your business?

I will give your business clarity and character, a story that people will love to be part of, and a sense of purpose for you on your adventure.

Excellent brand strategy and story-based copywriting will do that for you.

Come join me on a call and I’ll show you

  1. How to build a business around what you love to do

  2. How to write your brand story to make the customer the hero

  3. How to offer your customers an experience that they will love

 

Choose your adventure:

  1. Copywriting about YOU.

Let’s get to know YOU, and what you love to do.

We get into your values, your purpose and what your clients love about you, to create very human copywriting entirely on brand for you.

You’ll see how StoryBrand copywriting meets business design for great copy that grows your business grow exactly as you want it to.

2. Game On! Business design

Have a new idea and want to make it a business?

Let’s develop your idea into a well-designed offer already storied, prototyped and tested.

I will walk you through the steps of Game Thinking business design to turn your idea into an experience,
a story, and an offer to find your superfan, find their fun, and a prototype sale before you’ve even launched.

3. Brand development

Let’s grow your new services and products to success.

You’ll have your new products well managed, marketing on track, creative sorted and coaching provided.

I’ll coordinate your project from idea to sales script.

Stuart Black Melbourne Copywriter

More than words.

I’ve been in the wordsmith game since the 90s, and have seen many great businesses thrive because of great storytelling.

But it goes deeper; the story that really makes a business thrive is the story they tell themselves: their motivation, their mission, and their purpose.

So I added business design to what I can offer.

Now I coach people into designing great businesses they love, and stepping into their most meaningful work.

AND have killer copy to promote themselves.

Let’s do it! Let’s write your story.

What Our Customers Say…

For a FREE booklet on the Game On! method of product development,
Send me a message here!

Some of our happy clients

FAQs

How do I fix my business?

1

Let’s work out what the problem is first.

It could be your mindset: your actions not aligned to your values; or your product not aligned to your customer’s needs, or your message not telling the right story.

I will guide you through what is working and what is not, then coach you through the solution so we fix it together.

Not only will your business pick up the right clients, but you will find your own work more fulfilling too!


How do I write a business story?

2

Your customers love a story with them as the hero, solving their problems with your help. Stories create emotion, and emotion prompts action, which is to give you a call.

You and I will talk through how you make your customer the hero, and build a story around that so they want to pick up the phone and take up your offer.


What is good marketing in Australia?

3

Australian’s don’t buy quickly - we need good trust first.

To establish trust, you need a compelling story that tells who you are and why you love what you do.

And FINALLY: What can you do for me?

Not only will this get you more sales, but the relationships you build will be more fulfilling for you, giving you even more purpose!


Why is human copywriting better than AI?

4

AI will give you dry information that prompts no action that you weren’t going to take anyway.

AI can be a fine tool for quickening research, prompt when told to, to code or fill in a form, but can’t write to motivate humans.

Only humans can do this, and a good copywriter will create heart-felt stories that prompt enthusiastic actions.

So if you want humans to act, get a human to write.